Connect with and BOOK corporate clients with Market to ROAR

You know you need to be marketing yourself as a corporate event professional, but you're feeling overwhelmed, stuck, and burdened by how different corporate event marketing is from other event services... You need a simple system to help you connect with corporate clients.



How great it will be to find your sweet spot in the corporate events world.

How wonderful it will be to know exactly how to share and sell your event services to corporate clients. 

...building a brand that shows you do more than just weddings or one type of event.

You’ll want to find a strategy that gets your name out there, helps you land more clients, and BOOSTS the way you show up in the events space. 

Up to this point, you’ve felt like showing up and making a name for yourself in the corporate events space is next to impossible.

So much to learn, do, and change. But I have GREAT news:

Seeing success in the corporate event planning space doesn’t have to be so hard. I’m here to show you the way.


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Market to ROAR

A proven marketing system program for new corporate event professionals looking to showcase their services, nail their marketing, and book more corporate clients in 8 weeks.

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I'm ready to nail my corporate event marketing!

Why Join Market to ROAR?

Market to ROAR is the first of its kind, designed to teach you how to market your event services to corporate clients — and BOOK them faster and easier than ever.

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"Market to ROAR gave me the confidence and direction I needed to make the right branding and messaging updates to our planning business."

Owner, Yellow Umbrella Events
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Inside Market to ROAR, we deep-dive into four areas of marketing your corporate events business. 

By the end of this program, you’ll learn how to find your niche and your corporate event messaging so you can finally speak corporate client language — and stop wondering why they never book you!

You’ll also learn how to build a marketing plan that helps you speak to the different types of event audiences you serve, and make it clear just how YOU can help THEM bring their event to life.

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Even if you want to continue offering your other event services, Market to ROAR will show you how to create a marketing plan that makes it clear what you offer and who you serve.

I’m ready to create a corporate event marketing plan that WORKS!



  • You understand corporate events and how to plan them
  • You are hoping to scale your event planning services
  • You want to learn how to market your corporate event planning services so your prospects can stop guessing at what you do
  • You are ready to stand out as an event pro
  • You want to learn how to build your corporate events portfolio (even if you still want to provide wedding planning services, too)



  • You are new to the corporate event world, and you haven’t planned any corporate events yet
  • You're not hoping to scale your event planning operation
  • You don't want to differentiate your corporate event planning from your wedding planning
  • You're not willing to make changes to your current marketing strategy

PSSST: if you are new world of corporate events and are wondering how to support corporate clients, you can start with the ROAR Playbook! This program helps new corporate event professionals learn how to “do” corporate events, from the contracts to day-of coordination and everything in between.


Market to ROAR is definitely for me! Sign me up!
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"Before I started Market to ROAR, my business was stagnant. I was very frustrated because I wasn’t sure how to grow my company. With Caryl’s help I’ve totally revamped my website and all my social media platforms. Something I would never have done on my own!"

Owner, ShimmerNYC
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Your event planning biz won’t grow if you don’t learn how to market it.


Don’t wait until your schedule is empty; learn how to market your event planning biz now!

Hi, everyone! I’m Caryl

I’m the founder of ROAR Events, a company that has brought thousands of events to life, from large high-tech conferences to exclusive and intimate gatherings. I have over 27 years of experience as an event planner and I love using my experience to help new planners make their mark on the industry.

I’ve seen first-hand how hard it can be for wedding planners to make the money they deserve, and to find more time and enjoyment in their work. I know that corporate event planning offers planners the time, freedom, money, and professional satisfaction they crave. But I also know that what worked in the wedding space won’t always work in the corporate space. So… I’m sharing everything I know about how to market your corporate event planning business.

Are you ready to ROAR?

I'M READY TO ROAR! Sign me up for the Market to ROAR course
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What you'll learn in the Market to ROAR course

This marketing course for corporate event professionals will give you everything you need to get clear on your message, how you show up online, and how you attract corporate clients.

Here’s how the course shakes out:

Find Your Sweet Spot

You'll learn about:

  • The different types of corporate events
  • Potential niches
  • How to choose your niche and hone in on your ideal client
  • BONUS: You’ll learn how to get clients in your chosen niche


Marketing Your Event Biz

Let's dive into:

  • Business names - to keep or change?
  • Email marketing
  • Sales assets + marketing materials
  • Blogging + SEO
  • Software for event management


Leveraging Social Media

See how to:

  • Use each of the platforms properly
  • Tap into corporate networks
  • Embrace live video
  • Use boosted posts
  • Choosing a platform best for your specific niche (& what content to share)

Optimizing Your Website

Your site needs to:

  • Tell a visual story
  • Connect with your audience
  • Make your services clear
  • Show past events in the best light
  • Share a clear message
  • BONUS: See example sites that do all of this well, and a few that don't

Inside this course, you’ll have access to me in the private Facebook community and my knowledge of this industry

Join Market to ROAR today

This corporate event marketing course will give you everything you need to get clear on your message, how you show up online, and how you attract corporate clients.

If you’re ready to get started…

Join the Market to ROAR course today!



Inside this self-guided course (valued at $997), you’ll get:

  • Access to each course module 
  • A better understanding of your niche
  • A plan to market your event planning biz + corporate event offers
  • Social media tips that help you attract both wedding + corporate clients
  • Website optimization tips that will help you show up in search, convert corporate + wedding clients, and make their experience seamless


  • Private Facebook group to ask questions, build relationships, and find new resources (Valued at $97)
  • BONUS #1: Boost Your Content, a resource to help you highlight your services + event brand on social media (Valued at $97)
  • BONUS #2: Proposals that Win Corporate Clients, a resource that walks you through the do's and don'ts of proposal creation (Valued at $397)


TOTAL VALUE: $1,588 - but you get it for $497 

Doors are only open for a limited time, so don't wait.



Don’t wait for corporate clients to magically find you.

Your dream clients are out there, thinking about the awesome events they want to host… and wishing they could find an event pro like YOU who can help them bring it to life.

But they won’t just magically find you — you have to let them know you’re here! So don’t wait. If you want to market your corporate event services so you can finally attract and book corporate clients, get started NOW!

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The Market to ROAR course is only open for a few days. After that, the doors are closed!

By the end of this program, you’ll learn how to find your niche and your corporate event messaging so you can finally speak corporate client language — and finally BOOK them.

Join Market to ROAR now and start booking more corporate clients in less than 8 weeks!


Frequently Asked Questions

Join Market to ROAR now and start booking more corporate clients in less than 8 weeks!


Frequently Asked Questions

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